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‘Defeat Global Warming, Join Global Cool
With over 26.5 billion tonnes of CO2 emitted globally every year, with an added annual increase of 0.5 billion tonnes, it is predicted that we are fast approaching the climatic tipping point – that is the point at which the global climate will become irreversibly unstable.
The general consensus amongst scientists is that in 2006 we are only a decade away from this point and only by reducing our CO2 emissions by a minimum of one billion tonnes per year, can we push this point far enough into the future to buy us time to develop long-term solutions to the problem.
Many argue that it is already too late or that it is the responsibility of governments and big business to address the problem. People feel powerless and personal responsibility is abdicated through blaming polluters while ignoring their own personal impact.
However, Global Cool believes that the solution to tackling climate change lies within the power of the individual. Industry and governments are ultimately influenced by the demands of their customers and constituents. Meaning, through collective demand, capital markets will be encouraged to invest in the development of low energy products, while population driven electoral mandates will ensure that governments act.
Over the next 10 years the solutions based campaign of Global Cool will be launching a series of educational and entertaining programmes, and inspirational and upbeat global events, aimed at empowering individuals to make a difference.
By giving YOU the tools and knowledge to actively decrease your CO2 emissions, and to encourage others to do the same, we can collectively push the climatic tipping point long into the future.
Through proactive engagement with the low carbon economy – and by adopting the simple principles of efficiency and reductions, followed by the offsetting of any remaining unavoidable emissions – an enormous difference can be made in an incredibly short time.
Global Cool aims to approach the challenge of climate change with a positive and informative attitude. Everyone knows the horrific devastation an unpredictable climate can wreak but not everyone knows the tiny domestic lifestyle changes that can cumulatively result in a massive reduction in energy use.
Remember: humanity is under threat but Global Cool has the solution – and that solution begins with you, the individual. Every action made right now will make a difference.
Through credible and trusted scientific resources, Global Cool is determined to become your one-stop-shop for a cleaner, more energy efficient life – for many many years to come.’
- source Global cool website
